Nov 17

Building the Next RevOps Tech Stack

Wondering what the 'next' RevOps tech stack looks like? In this blog post, I take a shot at visualizing that stack along with a few ideas about the pathway from 'now' to 'next'.
Revenue Operations (RevOps) tech stacks are about to flip from “a patchwork of tools” to an agentic revenue system; a stack where autonomous AI agents integrate, orchestrate and continuously optimize how revenue gets generated. This shift is creating a new discipline: Agentic RevOps Engineering. And, along with it comes a new kind of operator who doesn’t just use the stack, but engineers it, owns it, optimizes it.

revWorx.ai exists to help tech-savvy operators become those people through learning journeys with hands-on builds of an Agentic CMS and an Agentic CRM. If you want a place at the center of revenue performance in 2026 and beyond, now is the time to mobilize.

1. Why the 'now' stack is a dead man walking

Over the last decade, Revenue Operations has become the operating system of go-to-market: unifying sales, marketing and customer success around shared data, systems, processes and goals. RevOps leaders already own the GTM tech stack, handling integrations, governing data and orchestrating workflows end-to-end.

But most stacks still look something like this:

  • A CRM that’s only as accurate as the last time a sales rep updated it

  • A thicket of sales engagement, marketing automation, data vendors and CS tools

  • A RevOps / Revenue Technologist / Systems Engineer trying to hold everything together with spreadsheets, Google Doc workflows and duct-taped integrations

It kinda works — until it doesn’t. Disconnected data, manual handoffs and brittle processes slow down deal velocity, create forecasting blind spots, and increase operational risk. Even with predictive AI and dashboards, ops teams spend too much time cleaning data, reconciling reports and nudging humans to - “update the CRM.”

Meanwhile, AI is moving fast:

  • Gartner expects 33% of enterprise software applications to incorporate agentic AI by 2028, up from <1% in 2024. 

  • McKinsey’s 2025 AI survey reports that 23% of organizations are already scaling agentic AI systems, with another 39% experimenting. 

  • BCG argues bluntly that “AI was made for RevOps” as the function that sits at the crossroads of data, workflows and revenue execution.

Put simply: the 'now' stack is too manual for the level of complexity required for leadership revenue performance in the era of Agentic AI. RevOps must transform and 2026 is the deadline.
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